BRAND STRATEGY & COMMUNICATIONS
Build A Wardrobe of Swim Style From One Suit - Luxury swimwear featuring switchable, mix-and-match straps
Competitive Analysis
Brand Strategy & Voice
Content Creation
Content Marketing
Media Relations
Agency Oversight
BRAND LAUNCH
Safety, Meet Swagger -
Clean beauty newcomer offering both affordability and a daring range of shades for a broad spectrum of skin tones
Competitive Analysis
Brand Voice & Positioning
Copy Development (Web, Packaging, Collateral, Press Materials)
Media Strategy
Media Relations
WEBSITE REFRESH & MARKETING SUPPORT
Award winning lifestyle concept store & cafe in
Greenwich, CT, merchandised like a gallery with rotating collections
In partnership with Kisscut Creative, evolved look and feel of e-commerce site to be more aligned with store's luxury positioning, experiential and shoppable.
